Editorial Reviews
Book Description
There are countless books on the business shelf that focus on corporate culture, but their views are often too broad to address an organization's real needs. The subcultures within a company cannot be overlooked, and their disparities must be resolved for them to work together on a daily basis. For an organization to operate optimally, these subcultures must be aligned properly.
Aligning Organizational Subcultures for Competitive Advantage takes a hard look at the subcultures within modern corporations, and demonstrates how reconciling differences among them produces a corporate culture that give organizations a competitive advantage in the marketplace. Both a practical guide for managers and a valuable supplement for training in academic and organizational settings, this book focuses on the inner workings of organizational subcultures that can be aligned for purposes of achieving a mutually supportive corporate system.
Aligning Organizational Subcultures for Competitive Advantage brings together current research and examples of direct applications and provides a wealth of practical advice for the manager who seeks a clear, workable understanding of this important topic.
About the Author
Willie E. Hopkins, Shirley A. Hopkins, and Paul Mallette bring to this book years of experience in the HRD field. Willie E. Hopkins, author of Ethical Dimensions of Diversity, is dean of the College of Business at California State University, Chico. Shirley Hopkins is a professor in the College of Business at California State University, Chico. Paul Mallette is associate dean for research and administration in the College of Business at Colorado State University. All three have published widely on HRD in general, and on organizational subcultures in particular.
Aligning Organizational Subcultures For Competitive Advantage: A Strategic Change Approach (New Perspectives in Organizational Learning, Performance, and Change),Willie E. Hopkins,Shirley A. Hopkins,Paul Mallette,Basic Books,0465030939,Business & Economics,Business / Economics / Finance,Business/Economics,Corporate Culture,General,Organizational Behavior,Organizational Behavior In Business,Organizational change,Strategic Planning,Structural Adjustment,Workplace Culture,Business strategy
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