Non-Stop Creativity and Innovation: How to Generate Winning Ideas
Editorial Reviews
Book Description
In today’s economy, being innovative is the best way to keepahead of the game. Non-Stop Creativity and Innovation is alively, easy-to-use guide to unlocking your creative potential,thinking ‘out of the box’ and making new ideas really happen.
By using a unique, tried and tested model, the Uccello™ Process,you will be able to draw on your creative strengths to generatefresh, winning ideas. Whether you are looking to develop yourindividual, team or company’s creativity this book shows you howto experiment with your thinking, how to combine information toproduce truly original ideas, and ultimately how to implementthem successfully.
Packed full of helpful tips and techniques, it will prove invaluableat every stage of a project.
Non-Stop Creativity and Innovation: How to Generate Winning Ideas,Fiona McLeod,Richard Thomson,McGraw-Hill Companies,0077098676,Business & Economics,Business / Economics / Finance,Business Decision Making,Business/Economics,Decision Making & Problem Solving,Entrepreneurship,Management,Management - General,Management & management techniques,Personnel & human resources management
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