Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day

Editorial Reviews
Ken Blanchard, coauthor
"Creating raving fan customers is the only way to go... CustomerCulture will teach you how to do that every day."

Frederick W. Smith, Founder and CEO, FedEx
"Basch was a key memeber ofthe early FedEx team that instilled dedication to customer service that revolutionized the transportation industry."

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day,Michael D. Basch,Pearson Education,0130353310,Business & Economics,Business / Economics / Finance,Business/Economics,Case studies,Corporate culture,Customer loyalty,Entrepreneurship,Management - General,Management Science,Organizational effectiveness,Quality of work life,Business & Economics / Management Science

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